Quit Scaling and Start Sniping

April 10, 2011 - 12 Comments

Which one of these is easier? Selling 1,000 glasses of lemonade at $1.00 each or Selling 1 glass of lemonade for $1,000? The above example is a great one because each scenario yields the same end result, $1,000 in sales. How each is reached is another story. Almost all internet marketers would take the first approach. It takes significantly less resources and skills to sell a $1.00 item as opposed to a $1,000 item. You […]

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The Best Affiliate April Fools’ of 2011

April 3, 2011 - 1 Comment

As entertained as I was while reading about Mr. Green’s post about his Maldive’s affiliate retreat, I gotta say I did see one affiliate related April fool’s day prank that was better than that. Last Friday on April Fools’ Day I got an email from Qwik Media. Not so slyly hidden in the email was a funny little prank. However as I was reading the email I instantly began calculating how much cash I had […]

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Fail Campaign Friday – Red Sox Checks

April 1, 2011 - 4 Comments

So this Friday I am launching a new semi-regular session on this blog that I’m going to call ‘Fail Campaign Friday’. During these sessions I’m going to pick out a favorite campaign I saw during the week or maybe one of my own. However unlike traditional case studies that I and others publish, these are strictly going to focus on failing campaigns. God knows I have enough of these to last years… Without further delay. […]

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That Whole Elite Clicks Media (ECM) Thing

March 22, 2011 - 16 Comments

In true Mike Chiasson fashion I am going to be the jackass that talks about a topic that I know absolutely nothing about. In recent chats with others though its come up a few times so I thought I might share my view on it. A few weeks back there was a lot of talk on various industry forums about missing payments from the guys over at Elite Clicks Media or ECM as most call […]

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My $10,000 Blog Advertising Budget

March 18, 2011 - 4 Comments

A while back I started blogging a bit for a few reasons. The easy reason was that so when I stalked various other people’s blogs they could go learn a bit about me if interested. Secondly a networking tool. Lastly a utility to build a bit of a brand around my name. I’ve definitely experienced some momemtum in some of these areas, and without a doubt have a long way to go. Somewhere in the […]

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